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Modern girls ('modan gaaru', also shortened to 'moga') were Japanese women who followed Westernized fashions and lifestyles in the 1920s. These moga were Japan's equivalent of America's flappers, India's kallege ladki, Germany's neue Frauen, France's garconnes, or China's modeng xiaojie. The period was characterized by the emergence of working class young women with access to money and consumer goods. Modern girls were depicted as living in the cities, being financially and emotionally independent and choosing their own suitors.
Postcard characteristic of 'old Shanghai' in the 1920-1940s, a trend started by American newspaperman Carl Crow who lived in Shanghai between 1911 and 1937, starting the first Western advertising agency in the city and creating much of what is thought of today as the 'sexy China Girl' poster and calendar advertisements.<br/><br/> In today's more liberal China, these are making a comeback and are widely considered minor works of art characteristic of 'Old Shanghai'.
If this is indeed a Nazi pin-up poster, then it is unusual in portraying a scantily-clad woman wearing a swastika armband against the National Flag of the Third Reich. German Fascist art forbade 'degenerate' art forms (Entartete Kunst) and generally promoted art that was 'heroic and Germanic'. Women were generally portrayed as mothers or patriotic workers, Romantic themes were permitted, but generally not erotic.<br/><br/> Might this be an example of British or American propaganda poster art encouraging the German soldier to think about returning home?
This Nazi pin-up poster is unusual in portraying a scantily-clad girl against the National Flag of the Third Reich. German Fascist art forbade 'degenerate' art forms (Entartete Kunst) and generally promoted art that was 'heroic and Germanic'.<br/><br/> Women were more usually portrayed as mothers or patriotic workers, Romantic themes were permitted, but generally not erotic.
Modern girls ('modan gaaru', also shortened to 'moga') were Japanese women who followed Westernized fashions and lifestyles in the 1920s. These moga were Japan's equivalent of America's flappers, India's kallege ladki, Germany's neue Frauen, France's garconnes, or China's modeng xiaojie. The period was characterized by the emergence of working class young women with access to money and consumer goods. Modern girls were depicted as living in the cities, being financially and emotionally independent and choosing their own suitors.
A 1958 pinup of Diana Chang Chung-wen, popular movie star and sex symbol in Hong Kong cinema during the late 50s, billed as: 'The Most Beautiful Creature in Free China...' by her studios.